The Business Positioning Stress Test:
Is Your Pricing Making You Miserable?"

Vicki La Bouchardiere:
Executive Coach, Hypnotherapist
You've probably been told to "just charge more" or "set better boundaries" a thousand times.
But here's what nobody's telling you: the way you've positioned your business is directly causing your stress levels.
When you undercharge, work with anyone who has a chequebook, and let clients treat you like the hired help, you're not just leaving money on the table - you're programming yourself for burnout, resentment, and that Sunday night anxiety that makes you dread Monday morning.
I learned this from experience - both my own and watching my partner Kevin struggle with it for years.
Kevin's an accountant with 35 years' experience. And like most accountants, he spent years trying to win clients by being the cheapest option. More clients, longer hours, constant stress, and never feeling respected for his expertise.
When I started coaching, I nearly fell into the same trap - saying yes to everyone, undercharging, being available 24/7 because I was terrified of losing clients.
Then we worked with a marketing expert who taught us about premium positioning. And here's what shocked us: charging more and being selective about clients didn't just increase our income - it absolutely slashed our stress levels.
Better clients. More respect. Boundaries that actually stick. Work that feels like a pleasure instead of a prison.
Premium positioning isn't just a business strategy. It's a mental health strategy.
This audit will show you exactly how your current positioning is affecting your stress - and more importantly, what to do about it.
It takes 5 minutes.
And it might just change everything.